With more than one billion active users worldwide, Instagram is one of the most popular social networks in the world and can be said to be the best platform for digital marketing and advertising.
According to the research, 44% of Instagram users told that the main reason for using Instagram is to find a better product. Users can go to different pages and read other users’ comments. This is how they find the best product. This is why most businesses consider Instagram as an atmosphere to succeed in online business and have started advertising and competing to attract followers or customers.
In this article, we want to explain the various methods of advertising on Instagram and the best tools for advertising and marketing on Instagram.
Advertising Methods on Instagram:
There are several ways to advertise on Instagram, we want to explain the most important of which in the following:
1-Instagram sponsor advertisement
2-Advertisements on popular pages
Instagram Sponsored Advertising
In this way, advertisements will be published by Instagram in both feed and story modes. In the feed section, the advertising post is displayed between the posts of the pages that the user has followed. In the advertising story, the pages that the user has followed are displayed between the stories. In this method, it is possible to filter the country, city, gender, age, and interest of the user. Instagram sponsor advertising has several methods, the most popular of which is advertising based on displays and clicks.
Advertising on Popular Pages
Another method of advertising on Instagram that has a great impact on the sales of your product and service is advertising on high-traffic pages. For proper advertising, you must first consider the type of your business and choose a page related to the field of your business based on it. You should also pay attention to the quality of the page and start your ads in principle only on reputable and popular pages to get good feedback. Visit EngineRoom if you are interested in digital marketing services.
Bots are one of the methods and tools that help you to advertise on Instagram and attract followers. Bots can automate your repetitive advertising activity. For example, they can send you a direct message daily, or they can increase your followers or make your page more visible by doing things such as entering likes, leaving comments, following your target audiences, etc. In the following, we will introduce some bots that help you in advertising and marketing on Instagram.
Introducing Different Types of Instagram Bots
In this article, we are going to introduce the best Instagram advertising tools.
The Virtual User Bot
The Virtual User Bot has prepared a package for sending bulk direct messages with the necessary tutorials and tools. This Bot has various features that help you in advertising and direct sending. Some of the features of the Virtual User Instagram Direct Message Sender Bot:
• Ability to use several accounts
• Ability to automatically change the account
• Can extract ID (such as extracting followers and following, extracting people who have liked posts, extracting people who have inserted comments below posts commenter, and extracting those who have already sent you a message.)
• Ability to insert bulk comments
• Ability to enter bulk likes
• Ability to run on a server and virtual machine
• Ability to send different posts for each person
• Ability to specify the different text to send to each person
• Possibility of long-term adjustment
• You do not need to pay any fee per message
Another functional Instagram bulk DM bot is BigBangram, which helps you with so many problems you may face to save more time. Some of the remarkable features of BigBangram are:
· Auto likes
· Auto unfollow
· Auto DMs sender
· Scheduled sending
· Scheduled comments
DirectBulkSender is another Instagram DM bot that may help you to send a multitude number of messages to people automatically. This Bot is focused on sending bulk messages to audiences and does not help you with other automated services.
However, using Direct Bulk Sender, you can add images and emojis to your messages. Direct Bulk Sender follows per message pricing policy which may not be economical for many messages. This bot gives you two choices; pay 2.7 $ for 100 messages or 7.30 $ for 500 of them.
One of the disadvantages of this bot is that you have to pay for each message.
IGDM is an Instagram mass dm service that gives you the ability to access your messages online. To use IGDM, you need to download and install the application and sign up using your email and Instagram account. This app helps you send automated direct messages, including images and emojis, quote messages, and get the list of users who do not follow you back. Since it is free, there is a probability of losing your account because of hacking problems. Falsehoods of IGDM:
• Unlimited standard direct messaging utilizing a desktop customer (available for Windows, Mac, and Linux)
• Ability to add pictures and emojis to the printed text
• Ability to quote this message
In this article, we explained different methods of advertising on Instagram and introduced bots for sending direct messages. Do not forget that advertising is not a guarantee of your Instagram page development and sales growth, but only the beginning of the way to inform your business to a multitude number of people. What keeps you going is the production of creative, quality, consistent and engaging content. We hope you find this article useful.